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7 marketing mistakes your small business might be making

Is Your Small Business Making These Marketing Mistakes? Most small businesses don’t have extra resources to throw around in a bid to get more customers. However, many decisions that are made don’t...

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The Gift of a Complaint

Having a thick skin in business is important but so is having a soft side that is vulnerable. If we operate in business with our defences up, we miss the learnings we can gather along the way. Such...

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How business owners can stay accountable

Great businesses are born and developed every day. Yet with the constant pressure of making money, remaining ahead of trends, staying afloat and thriving in a competitive and overcrowded marketplace,...

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Win or Learn – How to Profile A Customer

What if you entered a room with five people waiting for your presentation and you won the deal after fifteen minutes? Or does this seem too good to be true? One year ago I was in this exact situation...

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Giving Endlessly Should Not be the Calling of Your Business

In a competitive marketplace, customer service is a huge consideration for business owners and patrons. The creation of high-value products and services is often at the top of the priority list for...

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